visual branding

The Grand Canyon University Outdoors Club wanted a new and cohesive look for the 2023 school year. They needed social media posts, flyers, and banners to capture the attention of college age students, to engage, and inform students of their weekend trips. School colors, purple, white, and black, were preferred.  

To create something a little gritty with pops of color, while keeping to the overarching theme of the group, building community around exploration.

Each Insta post template, flyer, and banner tells a story of adventure and fun, while supplying information for the upcoming events and trips.